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Hindustan Lever Limited

Page history last edited by Erwin Genuino 14 years, 1 month ago

1. What is the innovation that HLL introduced in the area of diarrhea disease prevention?

-     They helped increase awareness diarrhea disease prevention by promoting hand washing.

 

2. Why is hand washing an excellent preventive measure against diarrheal disease?

- because it kills the bacteria when done properly

 

3. Why is an MNC in the best position to influence behavioral change in combating diarrheal disease?

- It is a corporation especially that belongs to soap industry

 

4. According to Yuri Jain of HLL, what is the connection between diarrheal disease prevention and HLL products?

-. They inform the people about the dangers of not washing your hands. By not doing so,it can lead to diarrheal diseases

 

5. According to Harpreet Singh Tibb, what is the connection for HLL between economy, beauty and health?

- According to Tibb, if the HLL could successfully establish why health is important or why soaps contribute to the reduction of health incidents, then they can save money from medical bills which can be a long term savings.

 

6. What was the impact of the Central American Hand washing Initiative to its beneficiaries?

- Hand washing was promoted to help reduce the risk of diarrheal disease.

 

7. What was the reason for Dr. Vedana Shiva's opposition to the PPP? Is it justified?

- Dr. Shiva thinks that it is an insult because women in Kerala are literate enough to the dangers of not being hygienic

 

8. If you were in a position to decide how to go ahead with PPP while knowing the opposition how would you go about it?

- I would not go because it can lead to danger. let us respect them

 

9. How did Lifebuoy re-brand itself? Do you agree with HLL Chairman Marvinder Sing Banga's decision? Why?

- Lifebuoy re-branded itself through creation of other products other than soap.

- They manufactured products such as talc powder, shampoos, and others.

 

10. What is Chairman Banga's approach to costing Lifebuoy? Do you agree with this approach?

- They made affordable for the massess.

- I agree with this approach because by doing this they would be able to increase awareness of diarrheal disease

 

11. What is the key to sustained community behavioral change according to Harpreet Singh Tibb?

- They must encourage the communities that they have reached to pass along what they have learned to other people and other communities.

 

12. The Lifebuoy Swasthya Cheetna program decided to go through the local school system? Would this approach work in the Philippines?

- I think that this will work in the Philippines, There are many people who belong to the marginalized sector

 

13. What is the Lifebuoy Swasthya Cheetna's process for creating behavioral change?

a) Initiation and Information

b) Large Scale Propagation

c) Reinforcement and preparing for sustainability

 

14. Each exposure in the behavioral change process involved 5 key communication tactics? Can you add or subtract to these tactics? Would these tactics work in the Philippines?

 Yes, it would be embraced by the people in the country

 

15. Explain the germ-glow demonstration. Do you think it was effective? Are there any alternatives?

- This shows that even clean hands are not safe. there are still bacteria

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